MARKET

MAJOR TRENDS IN TARGET MARKETS

DIGITAL SALES PLATFORMS - PART OF FORCES SHAPING NEW BUSINESS MODELS

 

Consumer Product Markets are caught in a whirlwind of industry forces that are changing how Emerging Innovation and New Product Market Development is accomplished within the guidelines of acceptable fiduciary principles. Some Digital Platforms are reshaping the way innovation comes to market (with little regard to Copyright-Patent Infringement) taking some top projects off the table. Several New venture organizations are helping finance sales companies’ transformation into unregulated multi-level influencer enterprises and turning away responsible investment banking opportunities that could change the way we invest in and defend the entitlements to Intellectual Properties (IP).

The key to success is to be able to connect business developers with regional investor-distributors that secure future sales of emerging innovations and to mutually manage the roll-out of new products. In other words – empower innovators and financiers to build their businesses together (each having the proverbial skin-in-the-game) so that they can fund expansion programs into new venues with traditional bank financing that securitizes the IP that protects the revenue sharing entitlements of the innovations.

 

Recently, a number of digital platforms and sales groups are now in the business of developing proprietary products and delivering them directly to the consumer through territorial venue licenses and franchise programs — and there will be others. The success of the future business model dictates, for future players of this new world, is to maintain leverage by developing, producing and owning their own distribution networks and IP.

An interesting pro-active response, by the decision makers of several avant-garde new product development companies, in the face of the digital platform sales impact, is to move toward revenue sharing financial instruments wrapped around territorial venue franchises that yield a portion of the gross sales revenues of new product sales within the venue.


 

 

 



GCAP Group and its Investment Banking Network – global licensor and facilitator of the banking and financial services platform of development and funding systems is of the view that the strike-zone timing to roll out a new unified delivery system of production, distribution and financial service fulfillment for emerging markets has never been better- for three key reasons:

     

✔ First, the small to medium-sized (SMB) business sector and its support service network is a fragmented alliance, which allows a vanguard banking provider to have a roll-up play in the sector, starting with a platform that provides access to meaningful resources and solutions.

✔ Second, the digital-sales sector, in particular, is growing faster than GDP as digital technology advances allow platform streaming to augment traditional distribution delivery of consumer innovation. The synergy of the rapid volume delivery capacity of emerging products is creating an escalating consumer appetite for innovation that is driving a Supply-side shortage to seek creative solutions to stabilize expansion.

✔ Lastly, national production interests are adopting production quota legislation for consumer product platform digital sales organizations – through import tariff implementations that will stimulate regional SMB Production Sectors (that are historically not very capital intensive with good cash conversion) to seek innovative banking/finance solutions to deliver consumer goods.

     

NAVIGATING THE NEW PARADIGM

THE GCAP Group AND ITS INVESTMENT BANKING AND FINANCIAL SERVICES PLATFORM OF CONSUMER PRODUCT DEVELOPMENT, DISTRIBUTION AND FUNDING SYSTEMS REPRESENTS A QUANTUM LEAP WITHIN THE SMB PRODUCTION SECTOR. MANAGEMENT IS OF THE VIEW THAT THE ROLL-OUT OF CONSUMER INNOVATION DEVELOPMENT SOLUTIONS – UTILIZING THE CUTTING-EDGE FULFILLMENT PROCESSES AND HIGH-PROFILE FINANCIAL PRODUCTS – ACCOMPANIED BY IN-TANDEM ROLL-OUT OF A STRATEGIC PARTNERSHIP NETWORK OF TERRITORIAL VENUE SALES ORGANIZATIONS IS THE FISCAL STRATEGY TO ENSURE OPTIMUM MARKET PENETRATION AND EXTRAORDINARY GROWTH.

STABILIZING THE ECONOMICS FOR INNOVATON IN TODAY’S WORLD!